The TIA Knowledge Base Blog

Get the Word Out! (Game Set Watch – Episode 1)

February 3, 2017 | Center Court Marketing
Watch the video here, Get-the-Word-Out-Game-Set-Watch-Episode-1.mp4

READ MORE

SOCIAL MEDIA FOR TENNIS CLUBS – GET A HUGE FOLLOWING

December 22, 2016 | Michael Volkin
Social Media for Tennis Clubs – Get a HUGE Following Many tennis club owners struggle to capitalize on the value of social networking to engage new prospects and grow their bottom line. Social media for tennis clubs is often a once a month effort that pushes club information rather than targeted member interest. Social media has become such a pervasive part of our lives, having a professional social presence now feels like a mandatory part of good business strategy. However,...

READ MORE

PRESS FOR TENNIS CLUBS -THE ULTIMATE GUIDE

December 22, 2016 | Michael Volkin
Press for Tennis Clubs Press for tennis clubs often isn’t easy to come by. To some press, you’re just another business trying to get attention.  This guide will outline the blueprint your club needs for getting local attention.  Getting press can be difficult, but if you have a plan in place, and some insider tips, you can make it much easier on yourself.  This blog will help you create an action plan to get local press coverage.  The goal of...

READ MORE

Universal Tennis Ratings

June 13, 2016 | Brian O'Donnell
http://blog.universaltennis.com/2016/05/08/the-rich-rewards-of-level-based-play/?utm_source=Universal+Tennis+Updates&utm_campaign=6558720fa9-Update_Jun_12_2016&utm_medium=email&utm_term=0_bd55ad6d68-6558720fa9-397023161  

READ MORE

Nike finds “Sustainable Innovation is a Powerful Engine for Growth”

May 16, 2016 | P.J. Simmons
Nike: “Sustainable Innovation is a Powerful Engine for Growth”   Nike last week published its new FY 14/15 Sustainable Business Report: “Sustainable Innovation is a Powerful Engine for Growth.” Highlights:   Reduced carbon emissions by 18% per unit, while increasing revenue by 52% since FY11. Increased water efficiency by 18% per unit in apparel materials dyeing and finishing since FY11 and 43% per unit in footwear manufacturing since FY11. Diverted 92% of footwear factory waste from landfill or incineration without...

READ MORE

Cardio Tennis Continues to Grow Globally

March 2, 2016 | Brian O'Donnell
As Cardio Tennis turns 10 years old, the “third way to play tennis” has reached some true milestones. While Cardio Tennis has grown to nearly 1.7 million participants in the U.S., the program has also been growing around the world and is now in more than 30 countries. The Tennis Industry Association, which manages Cardio Tennis, has formal Cardio Tennis partnerships with tennis associations in South Africa, Great Britain, Australia, Japan, Belgium, Canada, Germany and Italy. Discussions are also under...

READ MORE

Hundreds of Tennis Facilities Join Nationwide ‘Try Tennis Free’ Campaign

March 2, 2016 | Jolyn de Boer
With nearly 1,800 U.S. facilities offering a free introductory tennis session in the month of May, the tennis industry is rallying around a key campaign designed to get more people on the courts and enjoying the sport’s many benefits. Throughout the month of May, the tennis industry-supported “Try Tennis Free” campaign will bring non-players and former players into the sport at any of at least 1,800 participating facilities nationwide. Consumers, particularly new or returning players, can visit PlayTennis.com or TryTennisFree.com...

READ MORE

10sPortal.com Joins TIA As Technology Business Member

March 2, 2016 | Brian O'Donnell
To help tennis providers manage and grow their businesses, the Tennis Industry Association is working with technology development companies that offer “software as a service” (SaaS). The newest partner is 10sPortal.com, a web-based suite of highly integrated tennis-club management software services. “What matters to us is what matters to tennis facilities—creating happier members through better club management,” says 10sPortal.com Chief Executive Officer Alberto Genty. “We don’t just sell software; we are a vehicle for our customers’ success. When we enable...

READ MORE

PlaySight Joins TIA As a Technology Partner

March 2, 2016 | Jolyn de Boer
PlaySight, a tennis video and analytics company, has joined the Tennis Industry Association. As a new Tech Partner of the TIA, PlaySight creates a product that players, facilities, coaches and other groups in tennis can use to enhance and expand the tennis-playing experience. “At PlaySight, we share the same vision as the TIA—to grow the game of tennis,” says PlaySight U.S. General Manager Yuval Bar Yosef. “We are doing this with our all-in-one SmartCourt and LiveCourt technology—which are bringing advanced...

READ MORE

Facility Owners & Managers: Don’t Miss the 2016 T.O.M. Conference

March 2, 2016 | Brian O'Donnell
Reserve your spot for the 2016 Tennis Owners and Managers (T.O.M.) Conference, which will be March 23-25 at the Downtown Miami Hilton during the Miami Open pro tennis tournament. This third annual TIA conference will bring together leading experts in facility management, programming and other key areas to provide vital information to grow tennis businesses and bring in more tennis players. Key speakers to date include Dr. Jack Groppel, co-founder of the Johnson & Johnson Human Performance Institute; former top-ranked pro...

READ MORE

Page 3 of 41234

Not Yet a Member?

Associate Membership also includes discounts on FedEx shipping, access to the Facility Manager’s Manual and Facility Manager’s Guide for the Teaching Pro, and a Level 1 Business Assessment by TIA consultant plus access to key industry research. All for less than $1 a day.