The TIA Knowledge Base

Providing The Tennis Industry With Up-To-Date Market Intelligence
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Market intelligence reports to keep you and your business informed.

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Industry and USTA initiatives to focus on growth of core players.

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Know what your club/facility is worth and how that predicts its future.

featured report

TIA State of the Industry

The 2015 Edition of the Tennis Industry Association “State of the Industry” outlines key research to help “tell the story” of the tennis industry. The TIA produces more than 70 annual research reports to help tennis businesses of all types, and the State of the Industry analyzes this data to determine where this industry has been, where it is now, and where it is going.

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Blog

Nike finds “Sustainable Innovation is a Powerful Engine for Growth”

Nike: “Sustainable Innovation is a Powerful Engine for Growth”   Nike last week published its new FY 14/15 Sustainable Business Report: “Sustainable Innovation is a Powerful Engine for Growth.” Highlights:   Reduced carbon emissions by 18% per unit, while increasing revenue by 52% since FY11. Increased water efficiency by 18% per unit in apparel materials...

Industry News

POP Tennis Continues to Create New Excitement

POP Tennis, which is played on a 60-foot tennis courts, uses the lower pressure Green-Dot ball and shorter POP tennis (paddle) racquets, continues to gain followers in the U.S. ...

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